What can encourage people to share content related to a business? User-generated content, or UGC, is content made by regular users rather than brands. It adds variety and shows real experiences. Businesses that find ways to motivate their customers to share content may increase their reach. Below are some user generated content strategies that usually lead to more UGC. Create branded hashtags: One of the easiest ways to collect user content is through hashtags. A simple, short, and clear hashtag helps people tag their content. Businesses can encourage followers to use the tag when sharing photos, reviews, or feedback. A unique hashtag also helps group all posts in one place…